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IMPROVE

Understand what your website needs to become more visible in AI.

You know which questions you want to be found for. Propps investigates your website and relevant competitor pages to identify room for improvement. Get concrete proposals with supporting evidence, so you, your team or your agency can get to work.

PROPPS / IMPROVEMENT PLAN03 / 03

Make your next step concrete.

YOUR PROMPT

Which GEO tool helps a small marketing team get started?

01
TECHNICAL · H1Make the H1 specific to your offering.

Replace ‘More control over your marketing’ with ‘GEO software for small marketing teams’.

02
CONTENT · MISSING SECTIONExplain how you help customers get started.

Company X describes the initial guidance. Add your steps: choose prompts, create a monitoring plan and discuss insights.

03
ON-PAGE · INTRODUCTIONAddress the need straight away.

Explain at the top which teams Propps suits and how it helps them start with GEO.

↳ /who-its-for/marketing-teams
From a relevant question to focused improvements.

Illustration with example findings, not a current audit of Propps or a real competitor.

  • Know what you can change.

    Turn research findings into concrete website changes.

  • Decide what comes first.

    Review priority and expected effort to plan your work.

  • Bring your team or agency along.

    Share the target page, proposed action and supporting evidence together.

02

From a report to work you can schedule.

Propps brings the most important improvements together in an actionable plan. Each action shows which page needs attention, what you can change and why. Divide up the work and explain your choices to the people involved in decisions.

  • A concrete change with a target page and supporting evidence.
  • Priority and expected effort to help you get started.
PROPPS / IMPROVEMENT PLAN8 actions
BECOME VISIBLE FOR THIS PROMPT

Which GEO tool helps a small marketing team get started?

/who-its-for/marketing-teamsP1 first → P4 later
  1. P1

    Make the H1 specific.

    Use ‘GEO software for small marketing teams’ instead of a general marketing promise.

    Technical · Small change
  2. P1

    Answer the prompt straight away.

    Explain in the introduction how Propps helps a small team get started with GEO.

    On-page · Small change
  3. P2

    Add ‘How we help you get started’.

    Company X explains the initial guidance. Describe your steps too: choose prompts, set up a monitoring plan and understand insights.

    Content · New section
  4. P2

    Answer the question about required expertise.

    Add a FAQ: ‘Can I start without a GEO specialist?’ Explain the guidance Propps offers in concrete terms.

    Content · New FAQ
  5. P3

    Make the approach tangible with an example.

    Show how a small team goes from its first prompt to a focused improvement action.

    Content · Practical example
  6. P3

    Link to the explanation of your monitoring plan.

    Link from the getting started section to prompt monitoring, using the link text ‘How to set up your monitoring plan’.

    On-page · Internal link
  7. P4

    Align the page title with the audience.

    For example, use ‘GEO software for small marketing teams | Propps’ as the page title.

    On-page · Small change
  8. P4

    Place relevant client feedback alongside the guidance.

    Add an approved review explaining how Propps helps users understand insights and choose actions.

    Evidence · Client review
Concrete to-dos. A clear order.

Example actions and priorities for illustration, not a current audit of Propps or Company X.

EXPERIENCE WITH PROPPS

From insight to a focused next step.

“We finally knew more than where we were missing. We knew which page to improve and exactly what to change.”

Daan De BockMarketing Manager · CTRL-F
YOUR NEXT STEP

Turn insight into a focused next step.

Explore the options or arrange a demo to discuss how Propps fits your questions.

Good to know.

Is this a list of generic SEO tips?

Proposals belong to the investigated question, inspected pages and collected evidence. A few strong actions are more useful than unsupported lists.

Does reopening a report consume another analysis?

No. Viewing an existing report does not start new research.

Can I discuss the report with my agency?

Yes. Use the conclusion, target page and evidence to assess proposals together. Arrange a demo to see how the reporting works first.